Council to seek solutions to Rodbourne traffic problems

Cabinet approval is to be sought to undertake measures suggested at a meeting of the Full Council back in April. Since then, some have already been implemented, such as the creation of two new lanes on Kemble Drive.

This work involved creating one new lane for through traffic and one for those wanting to access the North Car Park at the Designer Outlet.

The Traffic Management and Transport Planning team will review this arrangement and look to make further improvements.

Other suggestions include the removal of the Church Place bus gate at weekends to allow traffic to access Bristol Street car park.

A meeting has also been scheduled with Outlet bosses and other key stakeholders to explore options around car park access and the possibility of increasing car parking capacity.

Cllr Fionuala Foley, Swindon Borough Council’s Cabinet Member for Highways and the Environment, said: “We are aware of the problems faced by the people of Rodbourne at weekends and when events are held at STEAM, and we are determined to solve them.

“Our highways team is working closely with the Outlet Centre and the STEAM Museum and a number of solutions have already been implemented which look like they could have a positive effect in the long term.

“I want the people of Rodbourne to know that we hear your concerns and are committed to finding solutions that work for everyone.”

At a future date, the Council intends to look into making Rodbourne Road ‘northbound only’ on days when there are special events at the Designer Outlet or the STEAM Museum. Initial consultation on this proposal has already taken place and wider public interaction be undertaken before any trial is agreed.

The item will be discussed at the Cabinet meeting on 5 September 2018.