Council priorities: The Swindon Plan

Image displaying how the Swindon Plan sets out the Council's long-term priorities to build a fairer, better and greener Swindon

Following a borough-wide engagement exercise held in early 2024, the council has produced a final version of the Swindon Plan (PDF) that sets out its long-term priorities to improve the quality of life for all of the Borough’s residents.

The final Swindon Plan was approved at meetings of Cabinet and Full Council in July 2024.

It sets out three priority missions for the next decade to build a ‘fairer’, ‘better’ and ‘greener’ Swindon:

  • Build a Fairer Swindon - Making Swindon a fairer place, reducing disadvantages and reducing big disparities in life expectancy, education levels and social justice.
  • Build a Better Swindon - Creating a town ready for the challenges of the coming decades. Where possible, leading town centre improvement and creating more affordable housing with the private sector
  • Build a Greener Swindon - Fully playing our part as a council and a town in combatting climate change. Working with communities to find new ways of doing things that help, not hinder, the natural environment.

Acknowledging the ongoing financial pressures on public finances, the Swindon Plan sets out how the Council is looking to progress each mission working with communities and partners across the private, public and voluntary sectors.

In the video below, several Swindon residents share their reaction to some of the things that we’re looking to progress:

The Swindon Plan sets out what we are looking to achieve for each mission. Each mission covers a number of themes, under which sit objectives.

An accompanying performance framework (PDF) sets out the action we will take to progress each objective over the next three years and how we will measure progress.

Image displaying the missions and objectives for Build a Fairer Swindon of the Swindon Plan

Theme 1

Stronger and safer communities

Objectives

  • Increase engagement and enable community participation
  • An inclusive and fair Swindon
  • Delivering safer communities through partnership working

Theme 2

Improve health and wellbeing

Objectives

  • Improve children’s health
  • Promote independent living
  • Improve mental health and wellbeing

Theme 3

Improve education and skills

Objectives

  • A range of accessible learning
  • Ensuring a quality education
  • Improving employability and skills

Image displaying the missions and objectives for Build a Better Swindon of the Swindon Plan

Theme 1

Support everyone to have a decent home

Objectives

  • Local homes for care experienced children
  • Enabling sufficient and quality homes
  • Preventing homelessness

Theme 2

Swindon is a place where business can thrive

Objectives

  • Building community wealth
  • Support businesses to invest and grow

Theme 3

Define the future of our town centre

Objectives

  • A vision for the heart of Swindon

Theme 4

Protect Swindon’s heritage, leisure and open spaces

Objectives

  • Vibrant and accessible heritage, arts and culture
  • Support future provision of leisure
  • Maintained and accessible parks and open spaces

Theme 5

Keep Swindon moving

Objectives

  • Efficient use of funding to maintain roads and pavements
  • Promote and enhance active travel
  • Provide a sufficient and accessible highway network

Image displaying the missions and objectives for Build a Greener Swindon of the Swindon Plan

Theme 1

Leading the way towards a net zero borough by 2050

Objectives

  • Engage with residents and businesses to deliver a greener Swindon

Theme 2

Greener planning and transport

Objectives

  • Enable a lower carbon Swindon through planning and travel

Theme 3

Protect the environment

Objectives

  • Resilience to severe weather and climate change impacts
  • Protect and enhance biodiversity

Theme 4

Keep on track for a net zero Council

Objectives

  • Reduce carbon from council assets
  • Transitioning our fleet and depot to net-zero carbon operations
  • Optimising waste management and recycling initiatives

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